Home Bakery Branding
Branding Secrets from Luxury Cake Makers You Can Use Today Scroll through Instagram or walk past certain cake boutiques and […]
Branding
How Perception Determines What Customers Will Pay
As a baker, you already know that great cakes alone don’t guarantee great sales. How your customers see your business
My Story
It was an ambition of mine from a very young age to run a baking company, so at the end
Charge What You’re Worth
Cake Business Pricing Strategies Made Simple: Charge What You’re Worth Did you know that pricing cakes isn’t just about numbers?
Would You Buy a Cake from You? Why the Customer Journey Matters More Than You Think
When people ask ‘how to start a cake business’, they usually focus on the baking, recipes, equipment, maybe even branding.
